MICE in Tourism is a term which some of the masses might be unaware of it. MICE is a short form of Meetings, Incentives, Conferences, and Exhibitions.
MICE is a form of group tourism comprising of Corporates which consist of planning, bookings seminars, events, food, and beverages. MICE is at a growing stage which used as a powerful tool to reward employees with incentives and cash prizes after reviewing their performances and motivating them to do well in their future endeavors.
The importance of MICE meeting is to convert annual meetings into enjoyable and glamorous events for the delegates.
After Hongkong, Malaysia, Dubai, being the best Tourist Destination, India has come up being termed as a booming country, due to developments in technology and education which have further led to lots of financers and investors, heading towards India for business purposes and calling it an ideal MICE destination.
MICE, in short, is all about mixing work with leisure with inspirations.
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